Culture is defined as the quality in a person or society that arises from a concern for what is regarded as excellent in arts, letters, manners, scholarly pursuits, ect.
So what concern arises in this case? My concern is to grow our love for craft beer in Arizona whilst maintaining our integrity.
There is a wonderful resource for a detailed history in Arizona brewing, “Brewing Arizona” by Ed Sipos. This book covers much more than I can cover in this blog, and it is very informative.
So Arizona’s craft beer scene is obviously growing, and quite quickly I may add. This growth phase has many advantages to our industry and some detrimental components if not handled properly. I would like to give a shout out to the friendly and hardworking folks over at the “Arizona Craft Brewers Guild”. They do so much for the state and are somewhat of an inspiration for me to discuss this subject of Arizona’s craft beer culture.
Benefits from a growing number of craft breweries in Arizona are quite numerous. A first advantage that comes to mind from growth is all of the new jobs and careers. Local business’ help keep Arizonans money in Arizona. Let’s not forget the whole participation in taxation thing. County, State, and Federal licensing are beneficiaries from the craft beer industry. The three tier liquor laws promote distribution companies a hefty percentage of monetary gain. A spotlight has been put on craft beer for tourism and local economy. One point that is one of the most important me me should be pretty obvious….better beer. Better how? Quality of ingredients, practices, and procedures. I don’t need to tell you readers what typical poor beer styles I’m talking about (#americanmacroadjunctlagers).
So the craft beer culture here does not come from bland beer, it comes from people speaking out for their concerns for having a steady supply of amazing Arizonan craft beer. I am pleased to be part of the general road to excellent craft beer as almost all of the brewers in the state are as well. This is where the possible detriment of this growth phase can occur. Lets just say that hypothetically a brewer/brewery somewhere makes a less than quality beer and decides to sell it. This hurts all of the other breweries around the state. So when someone tries a poor Arizona beer they won’t think (Blank) Brewery produced a bad beer, they will think Arizona beers are not top quality. The other breweries in the state, in my mind, should offer help, education, and trouble shooting instead of merely talking poorly about (Blank) Brewery. We all are in a BUSINESS yes, but I still believe that we will all succeed if we stand together.
I have personally felt this direct help come from all of my Brewer Bros (that’s not a copyright yet) around town. I must say that i haven’t heard many other industries that work together and play nice as most of the Arizonan breweries. It’s a great sense of community and culture when people from different business’ can get together and fight for equal market share, fair laws, and a right to grow your business to succeed.
We are (very) arguably behind the craft beer swing compared to a few other states. Colorado, Oregon, California, & Washington are some that jump out to me right now. Arizona craft beer is growing significantly and some of our beers are competing with some of the best beers in the world. We as a community want to showcase all of the special matters and affairs that we are bringing to the state. Taxes, jobs, and all of the contiguous business that benefit from our industry will only continue to grow as we grow.
Take a minute to sit down with a local Arizona pint and think about where it comes from, who made it, what it took to get it in your glass/bottle/can, and how YOU ARE AWESOME for supporting Arizona craft brewers like myself. “Did we just become best friends?”
See ya’ll best friends next week!